Evera Creators

Show us how you look after your hair.

If you share your hair routine with the people who follow you, we'd like to send you something to try. It's free, you owe us nothing, and it's UK only for now.

I founded Evera, and the fairest way to judge a shampoo is to use it on your own hair for a few weeks. If you share how you look after yours, I'd like to send you some, and you're free to say whatever you make of it. Gennaro Dell'Aquila · Founder
N.01Who it's for

People who do their own hair, and talk about it.

Wash days, routines, what's working and what isn't: if you share that with an audience who look after their own hair at home, this is for you. A big following or a small one is fine. What matters is that one of our lines suits your hair.

It's for people doing their own hair rather than accounts aimed at other stylists, and for now we can only send to UK addresses.

One honest note: we don't yet make a formula for tightly coiled, type 4 hair. If that's your hair, we'd rather tell you now than send you something that won't suit it.

N.02What you get

The line that suits your hair, plus Liquid Gloss Nº0.

We'll send the shampoo and mask from the Evera line that fits your hair (the Daily line pairs its shampoo with a conditioner instead), with a bottle of Liquid Gloss Nº0.

  • Daily

    Frequent Use Shampoo N1 + Conditioner N1, for hair you wash often.

  • Hydrating

    Moisturising Shampoo No.2 + Mask No.2, for hair that feels dry.

  • Supherbal Red

    Supherbal Shampoo No.3 + Mask N3, for red hair.

  • Supherbal Blonde

    Supherbal Shampoo No.4 + Mask No.4, for blonde hair.

  • Supherbal Dark

    Supherbal Shampoo No.5 + Mask No.5, for dark hair.

  • + Liquid Gloss Nº0

    In every parcel, whichever line you get.

  • It's free, and nothing is owed in return.
  • There's no script and no brief. Say what you actually think.
  • We don't see or approve anything before you post it.
  • If you do share it, tag @evera_hair and mark it #gifted, so your followers know it was sent to you.
  • If you'd rather not share it at all, that's fine too.
N.03How it works

Three steps.

  1. Tell us about yourself and your hair with the form below.

  2. If one of our lines suits your hair, I'll email you from [email protected] and ask where to send it.

  3. We post it to you from our warehouse in the UK.

We only send a small number each week, so it can take a little while, and we can't reply to everyone.

N.04On TikTok?

Find us in TikTok Shop's affiliate marketplace.

Evera is listed in TikTok Shop's affiliate marketplace. If you have a TikTok Shop creator account, search for Evera there: you can request a sample and earn commission on what sells through your videos. Samples and commission are handled by TikTok Shop under its own terms, so you don't need to apply here as well.

N.05Apply

Tell us about your hair.

It takes about two minutes. The more you tell us about your hair, the easier it is to pick the right line.

Your handles

Instagram, TikTok or both, but at least one please.

On your biggest account. A rough figure is fine.

Just the first part (like SW19 or M1), so we know you're in the UK. We only ask for your full address if we're sending you something.

Creator privacy notice

What we keep, and why.

Who we are
Evera Ltd, 154 Arthur Road, London SW19 8AQ, is the controller of the details you share with us here.
If we contacted you first
We found your handle, public profile statistics and, where you list it publicly, your email — on your public profile or through Modash, a creator-search tool.
What we keep
Your social handles and the public statistics on your profiles (such as follower numbers and engagement figures), your name and email address, what you tell us about your hair, the public posts you make about Evera, notes of our emails, and your postal address only if we send you something.
Why
To decide whether to offer you a gift and to send it. Our lawful basis is legitimate interests: running a small gifting programme for people who talk about looking after their hair.
Who else sees it
Only the service providers who help us run this (our website, email, database, and our UK warehouse and delivery providers), and only for that purpose. We don't sell your details.
How long
12 months after we were last in touch, then we delete it.
Your rights
You can ask to see, correct or delete your details at any time by emailing [email protected]. If you're unhappy with how we've handled them, you have the right to complain to the Information Commissioner's Office (ico.org.uk).